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Non-profits often face the dilemma of how to approach fundraising effectively and without losing or damaging donors’ emotional attachments to the cause.  Focus on money and people will most likely balk or give less. To avoid talking money upfront, try asking people to donate their time before you ask for monetary donations. Also, the usual…

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While the internet is a great way to promote your organization and get your message out there, traditional media outlets are still the main information source for web content. No matter your target audience – “old timers” who like tangible newspapers in their hands or their favourite radio hosts telling them what’s new, or “youngin’s”…

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The Elevator Pitch

May 2, 2010 at 3:57 pm | Articles

The Elevator Pitch – “Be clear. Be brief. Be seated.” – Winston Churchill “What’s in it for me?” That’s the question most executives from corporate business culture will be thinking when you call them looking for support or a partnership. Answer that question in 30 seconds by getting straight to the point – a trait…

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Articles About Non-Profits

April 30, 2010 at 3:37 pm | Articles

Articles About Non-Profits Rethinking Non-Profits, Time Magazine, March 5, 2007 (PDF 840k) What is a Non-Profit Organization, Rosemary Hann, 2000 (PDF 188k)


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